Instagram is an underutilised marketing platform that may skyrocket your website traffic thanks to its 500 million monthly users. Although Instagram was originally designed as a photo-sharing app, it has now become a powerful promotional tool for companies, influencers, and bloggers all over the web. Therefore, it is crucial to [...]

With over 3 billion people using social media every month, it’s safe to assume that every single one of them has at least one social media account. Take Instagram as an illustration. Users, celebrities, corporations, and blogs all create profiles to attract more followers and readers. Your ability to generate [...]

Yet, real-time marketing is all about making the most of the right connections at the right time at the right place with the right personality brand qualities in the newsworthy circumstance. For those working in public relations and marketing, David Scott Meeman has authored a book on the topic of [...]

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